Redefines the presentation of colour in the Australian market.

Valspar

Masters in Colour

Objectives

Enter the Australian market and challenge the market leader with a unique and enticing colour offering targeted at the female consumer.

Solution

Stunning, waves of colour achieved through an organically shaped wall and colour chip pockets that hug the curve in both directions. Magnetic header and side graphics attach to the bodywork and can be easily updated. Colour chips are always facing towards the shopper.