Wattyl

Objectives

Create a resource centre to start the colour selection process.

Solution

The “Wattyl Colour Designer” is an eye catching wall display featuring popular room colour schemes that link directly to the colour chips below.

Rotating “Spinners” holding Colour Advice Brochures are located directly above the paint chips. These provide a source of information and inspiration for shoppers throughout their colour selection journey.

The addition of an innovative Colour Chip holder also adds to the instore experience by enabling shoppers to easily compare multiple colour schemes at once.